Episode 4

Content Planning

In this episode of Content 360, we discuss the benefits of content planning. Individually, we share how we plan our content for our businesses to make sure we're providing engaging marketing.

From our own experience, not planning your content leads to low engagement due to a lack of quality. We all prefer to set time aside in our diaries to plan what content we want to deliver to our audiences.

Talking through our top tips, tools and successes, we hope you can take some actions to improve your content planning process!

Topics covered are:

  • Content planning best practice
  • Tools to help with content planning
  • What should be avoided when planning content
  • Hero and micro pieces of content
  • Benefits of reactive content
  • 3E content types

Join us over on social media for more content marketing tips:

LinkedIn → https://www.linkedin.com/company/content360fm/

Instagram → https://www.instagram.com/content_360fm/

YouTube → https://www.youtube.com/channel/UCqg87GXjsobkU5ldQg669GA

Email → Content360uk@gmail.com

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About the Podcast

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Content 360
Looking at content from every angle

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About your hosts

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Josh Ingamells

Josh is one half of the Ingamells Brothers, video producers helping brands grow their online presence through creative video content. When he's not behind a camera Josh is playing guitar or brewing craft beers.
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James Marriott

James is a Podcast Strategist and specialises in helping brands and individuals to get a podcast off the ground. His hobbies include football, fancy beer and collecting gadgets and microphones.
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Talisa Vallance

Talisa is a content marketing specialist helping brands to educate, emote and entertain their target audiences to drive successful lead generation. Away from the world of marketing, you'll find Talisa travelling, working out, and drinking copious amounts of cocktails.